The Biriwuanga Google Ads Blog.

When I saw this scene before my eyes, I got out my mobile phone to take a photo right away, already knowing what the title of this blog...

Eternal battle or steadfast allies in sales generation? It depends. Needless to say, for a number of technical and performance reasons, I...

Today I am writing a slightly different article, with fewer real examples, fewer screenshots of results and fewer % (this is a photo of...

Google Ads has always been a great ally of the luxury segment (you can read the Luxury Google Ads article here) and is a fundamental...

These campaigns are very interesting and complex at the same time, because as we will see below, the targets are very different from one...

Google Ads has always been a great ally of the luxury segment, whether cars, real estate, beauty, travel or, of course, the maritime...

This is a question I have dealt with on several occasions, and the answer is always the same: it depends. It depends on several factors,...

It's a knockout – it works incredibly well. I've proven this with my own companies, as well as in managing many Google Ads accounts for...

· People are four times more likely to click ads on Google (63%) than on any other advertisement network. · Consumers are twice...

Travel and tourism, a sector that I love in every way. I love managing Google Ads campaigns in this sector which – from my experience in...

Phase 0 of any business is always ripe with marketing offers to promote your product or service. I know it well – there are automated...

The most common mistake I see many companies make when it comes to digital marketing is not being clear about campaign objectives. And...

Looking at data from several of my clients' Google Ads accounts, I've noticed that a significant percentage of these accounts work in the...

I have been lucky enough to work with Google Ads campaigns in the automotive and motorcycle industry since 2014. In many cases, dealers...

In the real estate sector, several real estate marketplaces have been created over the last 10 years, such as Idealista, Habitaclia,...

I am often asked why I have specialised so deeply in Google Ads and why I dedicate myself exclusively to this service. The answer is very...

It's no secret that, in the last 10 years, several companies have become specialised in the OTA (online travel agencies) segment and...

Last week I finished another annual Google Ads certification, and I was thinking about how much everything has changed from 2004 when I...